(Don’t) Just Do It

By | June 10th, 2020|Training Talk|

[Editor's note: Elevate Performance Group is the sponsor of VDOT Challenge 6 (June 12-14)] By Adam Wright, Ph.D. "On the roads, there is fitness and self-discovery, and the persons we were destined to be." - George Sheehan. Nike's famous battle cry, "Just Do It," has inspired runners since it debuted in 1988. The brand’s first [...]