(Don’t) Just Do It

By |2022-06-16T12:27:31-04:00June 10th, 2020|Training Talk|

By Adam Wright, Ph.D. "On the roads, there is fitness and self-discovery, and the persons we were destined to be." - George Sheehan. Nike's famous battle cry, "Just Do It," has inspired runners since it debuted in 1988. The brand’s first commercial featured an 80-year-old runner, Walt Stack, who proclaims to the camera, mid-stride, that [...]